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Product Recall

For any organisation involved with the distribution and / or provision of products to a customer base, the spectre of a product recall is always present. Some industry sectors have in fact, clearly defined regulatory guidelines for product recall. Whether such an action is voluntarily initiated by the Company or imposed by a regulatory body, the resultant action invariably has dramatic consequences for the Company.

A Product Recall action can prove to be a very time consuming, costly and damaging exercise. Even when conducted in an extremely efficient manner it can still result in a series of primary and secondary impacts on the Company and its broader business community. Quite often the secondary impacts create more damage for the Company than the event itself. Management of such an action is not just about Product Recall. In many circumstances, the very survivability of the business itself can be placed at risk.

Effective Product Recall, needs to be a coordinated response that takes into account both:

  • the tactical requirements of the actual recall program while;
  • managing the strategic and commercial implications that it creates for the business to ensure an effective level of business continuity thereafter.

Implementation of a Product Recall action creates a diverse and complex challenge for any business. It requires an integrated approach to a range of tactical; strategic and cultural initiatives that need to be properly managed.

The consulting team at the ZEAL Group can offer extensive advice and assistance on various aspects of effective Product Recall management. We work closely with you to:

     
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